Small Marketing Organizations

Small marketing organizations have challenges as well.  You wear a ton of hats, are over worked (sometimes underpaid) and you have to be a jack of all trades and a master of none.  You cant hire that SEO specialist unless they come with a ton of other talents.

Small orgs run by the seat of their pants. Often the pace is hectic and it seems like you are always searching for that next big idea to reinforce, brand or push product. Your burn rate could be high, your budget and resources could be low and you are dog tired at the end of the day.  You are committee of one and sometimes what you do is often scrutinized heavily by everyone. You run a huge risk of utter success or dismal failure.

There are a ton of other things to talk about in small and large marketing orgs, but I think most of us get the idea.

What sort of person are you and where do you fit in?

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