The Trick to Web 2.0: Give Up Control – from iMedia Connection

Steve Mulder and Riccardo La Rosa co-author an interesting article on iMedia Connection about Web 2.0. It appears to be the first part in a series that they plan to do.

With all of this talk about web 2.0 and marketing, I am wondering how many people are still confused on how to put together a sustainable strategy. It seems as if Steve and Riccardo are off to a good start at introducing folks to this.

Thanks guys for the good info.