Are You Investing In Long Term Marketing?
John Jantsch over at Duct Tape Marketing has an awesome post about investing long term in your companies marketing efforts. His 3 C’s of: Content, Connection and Community are all so true if companies really have a long term vision for successful marketing.
Those 3 C’s are especially important in Software Marketing as Web 2.0 evolves and 3.0 (supposedly) are around the corner. Thanks John for the post…this is really great stuff.